Stepping into the expansive showroom of McWaters on Shop Road, it's quickly apparent that we're not talking about your father's cubicle. Far from being "trapped in their cubes," today's office workers are constantly on the move, both in and out of the office. As a supplier for Steelcase, McWaters designs, sells and installs office environments to encourage mobility and accommodate the kind of collaboration that is vital in the 21st Century economy.

"It's not uncommon today to have 'satellite employees' who are only in the office a few days a month. They need a place to spread out for a few hours, hook up a laptop and recharge their cell phone or PDA," says Ned Little, McWaters general manager.

Lauro Otero of the The Midlands Authority for Conventions, Sports & Tourism made a great presentation on creating interactive conversations and began to lead us into an exploration of Web 2.0 and its implications, opportunities and pitfalls for marketers.

I look forward to becoming more involved with this group, and if you have an interest in marketing (and why else would you be here if you didn't?), I hope you'll join us at the next meeting.

From his office window overlooking Devine Street, Christian Goodall has a perfect view of "the prettiest spring in Columbia.